A recently released report by Pew Research Center’s Internet and Life Project tells us that the Internet is increasingly becoming a platform for collective action.
The results offered insight into the differences between the connected and the disconnected, revealing that Internet users are more likely to be active participants, with some 80 percent of Internet users participating in groups, compared with 56 percent of non-Internet users.
In the past five years we’ve rapidly moved from lurkers to likers, whereas the latter term represents a further step towards participation. This report confirms that online involvement is going beyond the mere “join this group on Facebook” logic, as people realize the impact that their actions have on each other’s lives.